Behind the Bubbles:
The Story of Straits Laundry

Welcome to Straits Laundry group, your trusted partner in the world of laundry solutions and Wetcleaning Softwash Technology. As one of the leading distributors in Singapore in the region, we take immense pride in our collaboration with Alliance Laundry System LLC, USA. This partnership allows us to bring you the finest laundry equipment and parts, with a primary focus on renowned brands like Speed Queen and Primus.
With a rich heritage and expertise in the laundry industry, Straits Laundry stands as a beacon of quality and innovation. Our passion for cleanliness and customer satisfaction drives us to weave a remarkable tale of laundry care, setting higher standards in the industry.

Softwash Wet Cleaning Process

SoftWash Xtreme Care Wetcleaning technology

The Future of Fabric Care Unveiled

Introducing SoftWash - a revolutionary alternative to dry cleaning now available for you. This cutting-edge dry-to-dry wet cleaning process, perfected over a decade of development and testing in Europe, brings you an environmentally friendly, water-based garment care system that surpasses traditional wet cleaning. With extensive testing on all fabric types, SoftWash stands as the pinnacle of state-of-the-art laundry care.

Straits Laundry proudly utilizes the best detergents from Seitz Germany, setting a new standard in wetcleaning. Renowned for their exceptional wetcleaning prowess, Seitz Germany's meticulously balanced formulas ensure peak washing performance while reducing energy usage, and reduce wastewater impact. This partnership helps us to offer our clients clean textiles & a testament to the fusion of technology, innovation, and sustainability.

The Eco-Friendly Revolution
in Garment Care

SoftWash's water-based approach conserves precious natural resources, as it consumes far less water compared to traditional washing machines. This eco-conscious process not only reduces water waste but also contributes to a smaller carbon footprint, making it a responsible choice for those who care about the environment.

Experience the future of sustainable fabric care with SoftWash - where environmental responsibility and top-tier cleaning performance converge to redefine your laundry experience, one green step at a time.

Decoding the Best Laundry Solution

Dry Cleaning

  • Uses chemical solvents to clean garments, which may be harsh on certain fabrics.
  • Can produce hazardous waste due to the use of chemical solvents, making it less eco-friendly.
  • Can be harsh on delicate fabrics, leading to potential wear and tear over time.
  • May involve additional finishing steps, which could lead to longer waiting times for garment collection.
  • Some fabrics may not be suitable for dry cleaning, and certain dyes or embellishments can be damaged.
  • Utilizes a water-based cleaning process that is gentle on fabrics and effective in removing stains and odors.
  • Environmentally friendly as it uses biodegradable detergents and consumes less water.
  • Suitable for delicate fabrics as the process is gentle and doesn't involve high temperatures or abrasive chemicals.
  • Generally has a quicker turnaround time since it doesn't require additional finishing steps.
  • Suitable for a wide range of fabrics, including delicate ones that may not fare well with dry cleaning.

Top Wear

  • Shirt
  • T-Shirt
  • Jacket
  • Top Ladies
  • Long Top Ladies
  • Blazer
  • Blouse Ladies
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Bottom Wear

  • Trousers
  • Jeans
  • Skirts
  • Salwars
  • Shorts
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Regular Laundry

  • Wash/dry and fold minimum 5 kilos
  • Wash/dry and iron minimum 5 kilos
  • Elite steam press package
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Home Care

  • Pillow/ cushion covers
  • Bed sheet/single
  • Quilt single
  • Curtains (standard size)
  • Towels
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Traditional Wear

  • Saree (Regular)
  • Saree Silk
  • Lehenga(Regular)
  • Lehenga with Emblishments
  • Sherwani (Regular)
  • Sherwani with zar or EMB
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Curtain Care

  • All range of curtain cleaning
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Our Premium Laundry Outlet

Speed Queen Washers and dryers from Alliance Laundry Systems LLC.., USA.,
Advance steam ironing, finishing equipment from Pony Italy.
Eco-friendly detergents and auto dosing pumps from SEITZ Germany.

STRAITS LAUNDRY™ Singapore based retail laundry giants is now open at proper downtown of Chennai on TTK Road Alwarpet. Straits Laundry will be a trendsetter in redefining the dynamics of laundry and wet cleaning, it will be an amalgamation of affordable laundry for daily wear and also be a best place to get your expensive garments cleaned such as suits, blazers, silk sarees, lehengas etcetera with our advance Softwash Wet cleaning technology

Softwash Wet Cleaning is an innovation in the laundry industry developed by world's largest Laundry Equipment Manufacturer Alliance laundry Systems LLC., USA., and a proven technology in USA, EUROPE, MIDDLE-EAST and many other countries, also this is a new alternative to dry cleaning, it is an environmentally friendly water based garment care system that has gone through extensive research and testing with all fabric types to ensure it is state of the art and a level above traditional dry cleaning.

All over the world environmental standards are increasingly stringent as more and more people become environmentally conscious. Perc a hazardous solvent which is restricted in countries like France, Germany, Holland to name a few, as this solvent is most commonly used in Dry cleaning contains toxic substances and fumes emitted can be harmful for human as well as the environment, on the other hand Softwash Wet Cleaning technology uses world's best Biodegradable Eco-Friendly Detergents from SEITZ Germany and the cleaning happens with most advance machines with Shower-jet technology from Speed Queen USA.., which maintains the fabric quality to its best.

We are far from primitive method or even more far from "Hub & Spoke"model ours is a "Live Laundry Studio", we welcome our customers to visit our store to take a feeler of our live laundry, to experience hygiene factor, to experience "Softwash Wet Cleaning", to understand the cleanliness involved in our process, to experience world's best laundry equipment (Speed Queen) we use and most important the "Turnaround Time", now this answers your 1" question too as this is how we are far more advanced and different from others.

Off course yes this will be one stop shop for everyone we have services for regular laundry at attractive prices where we offer wash/dry/fold and wash/dry/iron in just kilo basis. When it comes to maintaining your expensive garment it's no brainer it comes with certain price, I don't think anyone would mind spending a little extra to maintain their expensive blazers, shirts, trousers, sherwani or a wedding saree or any special garment for that matter.

Contact Us

Head Office

EC Towers, Old No: 109, New No: 253/1,
TTK Road, Alwarpet,
Chennai - 600 018

+91 63851 81501
+91 63851 81501
Straits Laundry
PREMIUM LAUNDRY STRORE FROM SINGAPORE
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